Monday, 11 December 2023

The Blogger's Handbook: Navigating the Complexities of Technical SEO

Assuming the digital age requires knowledge of SEO (search engine optimisation). Mastering technical SEO isn't optional for bloggers - it's an absolute requirement! Doing it right transforms a blog from being lost among its competition to becoming a beacon for readers interested in what you have to say. This guide will address every aspect of technical SEO, from keyword research and social media usage to what makes effective specialised SEO campaigns. Let's break through its mysteries together!


Understanding Keyword Research

Keywords are an integral component of SEO; they serve as DNA for search engines to recognize your content as unique. But how do you select appropriate keywords?

  1. Relevance: Your keywords should reflect the content that you provide. For instance, if your blog post covers vegan recipes such as "vegan chocolate cake recipe", this keyword would likely be relevant.
  2. Search Volume: Use tools like Google Keyword Planner and SEMrush to discover how many people are searching for your potential keywords.
  3. Competition: Long-tail keywords effectively target niche audiences with higher search volumes, often through more specific and longer keywords.

Remember when conducting keyword research: to achieve optimal results, look for keywords with enough search volume to capture readers without being so competitive as to overwhelm you.

On-Page and Off-Page SEO

On-page SEO involves optimising elements such as meta tags, headers and images to make your website search engine-friendly. Here are some helpful hints:

  1. Meta Tags: These include your title tag and meta description, which provide search engines with a concise summary of your page. Be sure to include your main keyword(s).
  2. Headers: Use H1, H2 and H3 tags to organize your content while including keywords wherever appropriate.
  3. Images: Use the "alt text" field to describe your images for search engines and include keywords where appropriate.

Off-page SEO refers to external factors that impact your rankings, such as backlinks.

  1. High-Quality Backlinks: Backlinks are links from other websites pointing back to your content. The more high-quality backlinks your site has, the more authoritative it appears in search engines' results pages.
  2. Social Signals: Likes, shares, and comments all go towards improving SEO because they demonstrate engagement with your content.

Link Building Strategies

Link building is the cornerstone of off-page SEO and essential in building blog credibility. Here are some strategies:

  1. Guest Blogging: Create a guest blog post for another website and include your link.
  2. Collaborations: Partner with other bloggers or companies and exchange links.
  3. Social Media Sharing: Use your social platforms to share your content and generate links.

Quality always wins over quantity: one link from an established website is worth more than multiple links from lesser-quality ones.

SEO-Friendly Content Creation

Creating SEO-friendly content isn't about pleasing search engines; it should create content that readers and search engines love. Here's how:

  1. Quality Content: Write valuable, unique content that provides answers to your readers' questions.
  2. Optimized Headings: Use your primary keyword in your main heading (H1) and secondary keywords in subheadings (H2, H3).
  3. Image Optimization: Use relevant images with optimized alt text.
  4. URL Structure: Keep your URLs short, clean, and keyword-rich.

The Role of Social Media in SEO

Social media and SEO may seem unrelated, but they're interlinked in more ways than one. Social media can supplement SEO efforts by:

  1. Driving Traffic: Sharing your content on social media can help drive more traffic to your blog.
  2. Increasing Engagement: Encourage likes, comments, and shares to boost your content's visibility.
  3. Building Brand Awareness: Consistent social media presence can help build your brand, which can indirectly boost SEO.

Case Studies and Real-World Examples

Let's examine some successful SEO strategies used in blogging. One example is Backlinko, run by Brian Dean, who offers SEO and link building tips. He leverages extensive keyword research, comprehensive guides, and an engaging writing style to rank on the first page of Google for competitive terms such as "backlinks". Another successful example is Buzzfeed, which specializes in producing viral content with high social signals that quickly grow their audience - their fun-to-share articles help generate backlinks that boost SEO strategies considerably.

Conclusion

Navigating the intricate world of technical SEO may seem daunting, but with knowledge and tools, it becomes an exciting voyage of discovery. SEO doesn't just aim to get your blog noticed; its true goal should be ensuring its value is valued. Content that resonates with readers should be helpful, engaging and worth sharing - so start exploring SEO today and bring your blog into the digital universe with pride! Happy blogging! Be encouraged to explore and experiment with various SEO strategies as the digital landscape shifts and changes. Stay abreast of industry updates and trends while prioritizing producing great content for your readers. With an understanding of technical SEO, your blog can become a beacon that draws in engaged readers who genuinely want what you offer. Tackle keywords head-on, optimize both on- and off-page pages for maximum impact and use social media as a platform to amplify your efforts. Dedication and perseverance can take your blog closer towards meeting its blogging goals.

Monday, 18 September 2023

From Stars to Success: Harnessing the Power of Astrology with Expert Astrologers

Unlock the secrets of the stars and discover your path to success with the guidance of expert astrologers. Astrology has been practised for centuries and is a powerful tool for shedding light on our personalities, relationships, and life journeys. By studying the positions of the stars and planets at the time of our birth, astrologers can provide valuable insights and predictions about our future.


Harnessing the power of astrology can help us gain a deeper understanding of ourselves and make more informed decisions in all areas of life. Whether you're curious about career prospects, love and relationships, or personal growth, consulting an experienced astrologer can provide guidance and clarity.

How astrology can impact your life

Astrology is more than just a cosmic curiosity; it has the potential to impact our lives profoundly. The positions of the stars and planets at the time of our birth are believed to influence our personalities, desires, and life paths. Understanding these cosmic influences allows us valuable insights into our strengths, weaknesses, and potential.

Astrology can help us make sense of the world around us, providing a framework for understanding the events and circumstances that shape our lives. It can offer guidance during challenging times, helping us navigate difficult decisions and find meaning in adversity. Astrology also encourages self-reflection and personal growth, prompting us to examine our behaviours and motivations.

By embracing astrology, we open ourselves to a deeper understanding of ourselves and our world. It allows us to tap into the wisdom of the universe and make choices that align with our true purpose and potential. So, whether you're seeking clarity in your relationships, career guidance, or a greater understanding of yourself, astrology can be a powerful tool for transformation.

The different types of astrology

Astrology has evolved over thousands of years and has been shaped by various cultures and civilizations. As a result, different types of astrology are practised worldwide. Some of the most well-known types include Western, Vedic, Chinese, and Mayan astrology.

Western astrology is the most popular form of astrology in the Western world and is based on the tropical zodiac. It divides the year into twelve signs, each corresponding to a specific period. These signs are further divided into four elements (fire, earth, air, and water) and three modalities (cardinal, fixed, and mutable), adding additional complexity layers to the astrological chart.

Vedic astrology, also known as Jyotish, is the traditional astrology of India. It uses the sidereal zodiac and is deeply rooted in Hindu philosophy and spirituality. Vedic astrologers place great importance on the moon's position, as it is believed to govern our emotions and subconscious mind. They also consider the influence of the planets on various aspects of life, such as career, relationships, and health.

On the other hand, Chinese astrology is based on a twelve-year cycle, with each year corresponding to a specific animal sign. It also considers the five elements (wood, fire, earth, metal, and water) and their interactions, which add depth and complexity to the astrological readings. Chinese astrology is deeply intertwined with Chinese culture and is often used to determine auspicious dates for important events.

Mayan astrology, practised by the ancient Mayans of Central America, is based on a complex calendar system combining solar and lunar cycles. It assigns a specific day sign to each individual based on their birthdate, which is believed to influence their personality and destiny. Mayan astrology places great importance on the balance between the individual and the natural world, emphasizing the interconnectedness of all things.

These are just a few examples of the diverse and rich tapestry of astrological traditions worldwide. Each type of astrology offers unique insights and perspectives, allowing individuals to explore different facets of their lives and personalities.

Finding the right astrologer for you

Choosing the right astrologer is crucial for receiving accurate and meaningful insights. With so many options available, it can be overwhelming to know where to begin. Here are some tips to help you find the right astrologer for you:

  • Research and read reviews: Look for astrologers with a strong reputation and positive reviews from previous clients. This will give you an idea of their expertise and the quality of their readings.
  • Consider their specialization: Some astrologers specialize in specific areas, such as relationships, careers, or personal growth. Consider what you seek guidance in and find an astrologer who aligns with your needs.
  • Personal connection: Trust your intuition and choose an astrologer with whom you feel an emotional connection. This will create a comfortable and open space for your reading.
  • Consultation process: Inquire about the astrologer's consultation process. Do they offer a one-on-one reading, or do they provide written reports? Understand how the information will be delivered and if it aligns with your preferences.

Astrology is a deeply personal and subjective practice, so finding an astrologer who resonates with you is essential for a meaningful experience.

Understanding your birth chart

At the core of astrology lies the birth chart, also known as the natal chart. This chart snaps the sky at your birth's exact moment and location. It provides a blueprint of your personality, strengths, and challenges.

The birth chart is divided into twelve houses, each corresponding to a different area of life. These houses represent various aspects of our existence, such as relationships, careers, homes, and spirituality. The planets and signs that occupy these houses provide further insights into our personality traits and life experiences.

To understand your birth chart, you'll need to know your time, date, and place of birth. With this information, an astrologer can create a personalized birth chart that reflects your unique cosmic makeup. This chart acts as a guide, offering insights into your potential and helping you understand life's challenges better.

Using astrology for personal growth and self-discovery

Astrology is not just about predicting the future but also a powerful tool for personal growth and self-discovery. By exploring the patterns and themes in your birth chart, you can better understand your strengths, weaknesses, and potential.

One way to use astrology for personal growth is by identifying dominant elements and modalities. The components (fire, earth, air, and water) represent different qualities and energies within us. At the same time, the modalities (cardinal, fixed, and mutable) reflect our approach to the world. By understanding these aspects of ourselves, we can harness their strengths and work on developing areas that may need improvement.

Astrology can also help us uncover our life purpose and align our actions with our true potential. By examining the position of the North Node in our birth chart, we can gain insights into the lessons we are here to learn and the path we are meant to follow. Understanding our life purpose can bring clarity and direction, allowing us to make choices that align with our true selves.

In addition to personal growth, astrology can offer guidance during challenging times. Transits, which occur when the planets in the sky form aspects of our natal planets, can indicate periods of change and transformation. By understanding these transits, we can navigate them with greater awareness and make the most of their opportunities.

Ultimately, astrology is a tool for self-reflection and self-awareness. By exploring the depths of our birth charts, we can uncover hidden aspects of ourselves and embark on a transformative journey towards self-discovery.

Astrology and relationships

Astrology can provide valuable insights into our relationships and help us navigate the complexities of love and connection. By examining the birth charts of two individuals, an astrologer can identify areas of compatibility and potential challenges.

One of the critical factors in relationship astrology is the synastry chart, which compares the positions of the planets in both individuals' birth charts. This chart reveals the relationship's dynamics and potential areas of harmony or conflict. It can shed light on the strengths and weaknesses of the partnership, helping the individuals involved understand each other better.

Astrology can also offer guidance in choosing a compatible partner. By comparing birth charts, an astrologer can identify areas of compatibility and potential challenges in a relationship. They can provide insights into the dynamics of the relationship and help individuals make more informed decisions about their love life.

In addition to synastry, astrology also examines the composite chart, which represents the relationship as a separate entity. This chart provides insights into the purpose and potential of the partnership, allowing individuals to work towards a harmonious and fulfilling relationship.

Understanding the astrological dynamics at play allows individuals to navigate their relationships with greater compassion, understanding, and awareness. Astrology can help couples deepen their connection, overcome challenges, and grow together on their shared journey.

Career guidance through astrology

Astrology can offer valuable insights into our career paths and help us make informed decisions about our professional lives. By examining the positions of the planets in our birth chart, an astrologer can identify our innate talents, strengths, and vocational potentials.

One of the critical indicators of career potential in astrology is the Midheaven, also known as the Medium Coeli (MC). The Midheaven is the highest point in the birth chart and represents our public image, reputation, and professional aspirations. By examining the Midheaven's sign, house, and aspects, an astrologer can provide insights into the most suitable career paths for an individual.

Astrology can also help us understand our work style, preferences, and areas of professional growth. The positions of the planets in our birth chart can reveal our approach to work, our communication style, and our potential challenges in the workplace. By understanding these dynamics, individuals can make more informed career decisions and find fulfilment in their chosen fields.

Additionally, astrology can guide you during periods of career transition or uncertainty. An astrologer can identify potential opportunities and challenges in their professional life by examining the transits and progressions in an individual's birth chart. This can help individuals make strategic decisions and navigate career changes with confidence.

Astrology is a valuable tool for career guidance, offering insights into our vocational potentials and helping us make informed decisions about our professional lives. We can find fulfilment and success in our chosen careers by aligning our actions with the cosmic energies at play.

Astrology and Health

Astrology can also provide insights into our physical and mental well-being. By examining the positions of the planets in our birth chart, an astrologer can identify potential health risks and offer guidance on maintaining balance and vitality.

One of the critical health indicators in astrology is the sixth house, which represents our physical well-being and daily routines. An astrologer can identify areas of vulnerability and potential health issues by examining the sixth house's signs, planets, and aspects. They can guide lifestyle choices, nutrition, and self-care practices that can support overall well-being.

Astrology can also shed light on our mental and emotional health. The positions of the moon and Mercury in our birth chart can reveal our emotional needs, communication style, and potential challenges in managing stress and anxiety. By understanding these dynamics, individuals can make more informed choices about their mental and emotional well-being.

In addition to personal health, astrology can also provide insights into the collective health of a society or nation. Mundane astrology, a branch that focuses on world events and trends, can offer insights into global health crises, economic fluctuations, and political developments. By examining the planetary configurations and transits, astrologers can provide a broader perspective on humanity's challenges and opportunities.

While astrology should not replace medical advice or professional healthcare, it can provide a complementary perspective and guide maintaining holistic well-being. By understanding the cosmic influences at play, individuals can make choices that support their physical, mental, and emotional health.

Conclusion and final thoughts

Astrology is a powerful tool for self-discovery, personal growth, and navigating life's challenges. By studying the positions of the stars and planets at the time of our birth, astrologers can offer valuable insights and guidance in all areas of life.

Whether you're seeking clarity in your relationships, career guidance, or a deeper understanding of yourself, consulting with an experienced astrologer can provide the support and guidance you need. Astrology is a language of symbols and patterns, offering a unique perspective on the complexities of human existence.

Embrace the divine language of the stars and embark on a transformative journey towards success. Trust in the expertise of our astrologers and begin navigating your life with confidence today. Let astrology guide you as you unlock your true potential and discover the path to success written in the stars.

Friday, 9 June 2023

Tips for Hiring Professional and Experienced SEO Service Providers

SEO can generate a lot of business and traffic. If done correctly, the hardest part is choosing the best agency. Pay attention to the moment when the SEO agency promises you a specific position in the SERP. SEO is a complex process that consists of over 200 variables that affect the final position of a website. Many agencies have no control over most of them. Be careful with such claims, as they are very suspicious. Many promises indicate deception. In this article, we will discuss the long-term strategies of an SEO agency. An SEO agency can boost your website's rank because simple promises and speculations won't get you far in search engine optimization.


Professionalism with web catalogs for queries 

An SEO company that says they would like to submit your site to multiple online directories and search engines is an innovative approach. There are two motives behind this. Firstly, after Google's departure, apart from Yahoo, there was only Bing as search engine competition. Also, submitting your site for submission to a search engine is an outdated strategy. Search engines can discover new sites on the Internet completely by themselves without any manual steps, but you need to have some basic settings. A reputable agency should know as many of the most effective digital marketing strategies as possible. A reputable SEO company will also know that web directories have been losing value recently. Ranking in a huge directory or directory like Yellow Pages can make sense; however, Google considers many of these backlinks to be negative and even considers them spam. This kind of SEO agency can use it to generate backlinks which can do more harm than good.

Long term results 

In general, you should be careful when you find an SEO company that promises to provide services for a fixed, one-time price. SEO is generally considered a long-term approach. One-time optimizations can put a website back in its right place, but it's not enough to push it forward. So it's good to be wary of an SEO agency claiming results with only one optimization, be careful and concerned.

Good references check from SEO firms 

A reliable SEO agency will be able to boast many favorable reviews. It doesn't have to be a world-class participant in the digital marketing world. Contact a search engine promotion agency to learn how the partnership works and what it will look like. What will they be able to do? What can they do to optimize the site for your needs? Don't be afraid to browse their portfolio by contacting their former clients because customer perception should be useful in providing a different point of view on the subject.

A specialized SEO agency or site optimizer?

Many internet marketing companies are referred to as SEO agencies and search engine marketing companies, but they are not experienced in SEO. Larger internet marketing companies may be ineffective as SEO companies. It is best to look at these references: OnPage.org experts or Google partners are great indicators of the quality of SEO agencies.

Better sustainability than short-term

A long-term approach will ensure that the effects achieved through the efforts of the SEO agency will be visible and maintained in the foreseeable future. Fraudulent digital companies may be able to achieve success in the short term. But if success is based on methods that go against Google's Search Engine Optimization policies (e.g., buying huge links or illegal SEO techniques), the result won't last long. When Google discovers that an SEO agency has "cheated" high positions in the SERPs, the consequences can vary from negative to negative for your site for Google. It may take time for any SEO agency to get your site ranked again after being notified of a violation.

Tuesday, 2 May 2023

Things to Look After for Executing a Successful SEO Campaign

There are advantages and disadvantages to selling office space to increase the number of visitors to your site. If you want to be a successful business, you need a great website that allows you to reach your target audience while making it easy to buy products. Bear Fox Marketing is still an excellent option to market through digital channels in Boise as the effectiveness of their SEO strategy determines their standing compared to other companies in their field. Take a look at the tips below before starting an SEO promotional campaign.


Are your users are happy 

The most reputable SEO experts, such as Bear Fox Marketing, understand the importance of adhering to the search engine algorithm as well as focusing on the requirements of the search engine users. It's important to make it easy for visitors to navigate your site so that people who visit it for a report can stay on it. This can be achieved by using a simplified navigation system, ensuring pages load quickly, and testing the site to ensure it works when using mobile gadgets. As with keywords, your site must be easy to navigate. If not, it can cause a lot of frustration and confusion. This may be due to the need for links or a site filled with excessive images or long wanders. Potential customers can leave your site and visit another. This may result in the loss of potential development opportunities.

Be creative with content 

If you come across someone who could be a potential customer, you need to be able to offer them what they need. This is evidenced by the fact that information is easy to remember. Visitors will likely leave your site if they need additional information to complete their tasks. If you give visitors reasons to stay and buy an item, bookmark your site so they can return to it or even tell their friends about it. Increasing search engine traffic is always beneficial and can help you achieve your goals.

Advertise online on different platforms 

Effective digital advertising can help with search engine optimization (SEO). Advertisements ranging from online classes to prescription glasses can be seen online. This type of advertising is often displayed on the Internet as a banner to attract users to the campaign website. They can be found on websites or blogs that target a specific segment of people, such as people who like to carry out DIY projects or enjoy outdoor trips. Some websites offer these services even if it is the first time. Advertisements on social networks can be targeted according to the user's gender, age, hobbies and education level. You can quickly design and manage your advertising to people who are already interested in what you provide by using data about your online habits, including the pages or products they have viewed on your site. For example, you may have detailed information on your customers' interactions. An agency or consultant can help you implement a paid media strategy, such as deciding where and for how long to run your ads, what results to expect from your campaign, and the best way to increase efficiency in the long run. Bear Fox Marketing is here to help you with all your needs.

Index your site in a category 

If it evaluates your site's performance for different keywords, the search engine can index your site. Indexing every page on a huge website can hurt search engine optimization. Crawlers will only discover the most relevant pages if they are included in the index. Using these methods, you can improve your SEO rankings and exposure to search terms specific to your industry. Remove any outdated pages or articles from your site before starting your campaign. This must be done before the campaign starts. Contact Bear Fox Marketing if you need help developing your website's dependency management or SEO plan.

Build proper strategy 

Before starting work on corporate websites, companies must first define their business strategy. Your website is one of the most important channels you use to communicate with customers and customers. Your site's content and URL structure should be changed to comply with search engine guidelines. Internal links connect sections of your site and make it easy for users to navigate from one area to another. You can increase the popularity of your website by linking to other trusted sites or websites. Involving a professional to help you link to trusted sites will increase the value of your site. Also, remember about header tags.

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Sunday, 20 November 2022

Everything you Need to Know About Negative Keywords

Strategies to increase sales have been developed evasively. This is why SEO, SEO, blogging, and keyword search strategies have proven very effective. But the game has changed in the last few years. Many have started optimizing keywords to gain an advantage, and most of your competitors follow the same strategy.


What happens when a user searches for "Pencils"? Your link may also be listed alongside your competitors. This may be counterproductive. To stop such scenarios, negative keywords were used. Negative keywords are essential, especially in selling products on Amazon and other sales types.

Meaning of negative keywords 

This is the perfect time to understand a keyword before understanding how to use it. The standard keyword is used to optimize user search, where sites or products with these keywords will be displayed in Google search results. Negative keywords are those that appear in a user's search. It's so simple. This is a great way to focus on your customers and increase sales.

Digital is a unique efficiency marketing agency that will help you increase your company's revenues many times over. Our clients achieved over 300% of sales in one month using negative keywords. We're at the top of the marketing world with a great team.

Importance of negative keywords 

The presence of a website and the ability to provide customers with the best product is the basis for any business. Therefore, customer frustration has increased when searching for the desired item or product.

Standard keywords work on three levels,

  • Accurate
  • Expression
  • Wide

These types of searches will provide search results based on our entered keywords. If we enter the exact phrase, a page to your site will be displayed. Enter a few keywords from the keyword, and your website will appear. In the same way, even if a single word is entered in the search phrase, your site will appear in the search results.

However, these three links do not give the consumer the desired result. What happens is that the user clicks on the link and thinks it may be, but it is not. This is not the case. The user quickly leaves your site while the bounce rate on your site increases. After all, you pay per click, but you don't sell.

Nevertheless, Amazon's Negative Keywords will work wonders. They will block the natural search results that generally appear in search results and provide the user with the desired search. This way, you will avoid unnecessary expenses.

The way you can use negative keywords 

First, you must be aware of the keywords people use to search for your products. Select one of Amazon's search reports.

Try to match it to your product. Choose keywords that are unrelated to your product. Let it be negative. Once done, if users search for an item, you are not selling it, and it will not be displayed. This means you can lower your PPC waste costs.

Conclusion

There are many benefits to employing negative words. It will improve your customers' search results, increase sales, and reduce wasted time and money.

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Monday, 29 August 2022

How to be a Pro in Affiliate Marketing to Advertise a Business Online?

The online world is increasing when advertising a business in the modern age. You cannot remain hidden in the cocoon without bothering about the importance of SEO and affiliate marketing for successful business growth. People are making every inch closer to advertising their business nowadays through digital marketing to reap the maximum benefits. The results from such business promotions can be seen positively by people in the industry for all sorts of companies also. You may not be able to make a living from affiliate marketing if you don't have the skills. Affiliate marketing is a profession that requires a lot of skills. It is best for people who have a lot of knowledge about various aspects of the business and people who can deal with both sales and business. That's true. It is also essential to have the necessary internet marketing skills. While the basics are easy to learn, anyone can master them by spending time, exercising, and being persistent. There are three main steps to consider: Choosing a niche, product or several products, learning analytics, how to generate traffic, and building your mailing list.


Always opt for a domain

Choose a niche from among those with low competition. Examples of places are fitness, fashion and online dating. Choose several products based on your chosen niche. At this point, research is crucial. It is essential to take the time to research and analyze to make sure your product has a high enough profit margin. Higher margins will always result in higher revenues. If you find a niche with low competition and high conversion rates, your affiliate marketing problems will be resolved. If you cannot find a product with intense competition, look for a product with high conversion. This is the best option you have. You should only support one development at first. You'll soon find out how everything works. Add a third when you can add another product to your niche product list.

Experience the way by which a crowd can be drawn 

It is essential to learn about traffic generation. This does not necessarily mean that you should only take courses or read books, and it is necessary to practice what you are learning. To consistently get the traffic you need to sell your niche product, you need to spend time on social media and search engines.

Customize mail list of customers 

Although visitors may visit your site, many of them will leave without taking any action. This would mean that you would lose many of the visitors you worked so hard to attract, and there would be no way to get them back. You do not actively decide to bring visitors back to your site a second time. That's why you should learn to build a mailing list. A mailing list would enable you to have contact information for visitors, usually their email addresses. As a result, visitors have visited your website or one of your landing pages and found a magnet on your website. Then they subscribed to your mailing list.

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The Blogger's Handbook: Navigating the Complexities of Technical SEO

Assuming the digital age requires knowledge of SEO (search engine optimisation). Mastering technical SEO isn't optional for bloggers - i...